Juice Products Association Aligns with Healthy Drinks, Healthy Kids Guidelines


September 19, 2019

WASHINGTON, DC – U.S. juice manufacturers support healthy beverage guidelines that include 100% juice for children over the age of one year, like those recommended by the recently announced Healthy Drinks, Healthy Kids (HDHK) and the existing American Academy of Pediatrics (AAP) guidelines.  Both HDHK and AAP recognize that “100% juice can be part of a healthy diet” for children older than one.

National surveys consistently show that more than 80% of Americans do not eat enough fruits and vegetables, yet research indicates that children who drink juice actually eat more whole fruit than children who don’t drink juice.  Additional research shows that the average child does not overconsume juice and that children who drink juice have better overall diet qualities. 

The U.S. Dietary Guidelines for Americans recognizes one cup of 100% fruit juice as equivalent to one cup of fruit.  One-hundred-percent fruit juice is a nutrient dense beverage providing a good source of vitamin C, vitamin A, folate and potassium. When incorporated as a complement to whole fruit in the diet for children older than one year, helps to improve fruit intake, especially among populations with limited access to fresh fruit.

For more information about juice, including the latest scientific research and resources for parents, visit www.sipsmarter.org.


Media Contact:

Diane Welland, M.S., R.D., Nutrition Communications Manager, Juice Products Association

[email protected], 202-207-1111

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